Profession

Market Research Analysts and Marketing Specialists

Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.

Available countries

Open this profession with local salary data.

United States

Salary data

Official salary rows can differ by local occupation, year and gender.

๐Ÿ‡บ๐Ÿ‡ธ United States2020
13-1161SOC 2018 13-1161
GroupAll
Median65,810 USD
Average73,970 USD
Middle 50%48,040 USD - 93,030 USD
Decile range35,380 USD - 127,410 USD
Bottom decile35,380 USD
Top decile127,410 USD
๐Ÿ‡บ๐Ÿ‡ธ Alabama2020
13-1161SOC 2018 13-1161
GroupAll
Median55,010 USD
Average62,850 USD
Middle 50%42,120 USD - 76,310 USD
Decile range31,430 USD - 107,360 USD
Bottom decile31,430 USD
Top decile107,360 USD
๐Ÿ‡บ๐Ÿ‡ธ Alaska2020
13-1161SOC 2018 13-1161
GroupAll
Median65,650 USD
Average65,680 USD
Middle 50%47,480 USD - 81,060 USD
Decile range39,020 USD - 94,950 USD
Bottom decile39,020 USD
Top decile94,950 USD
๐Ÿ‡บ๐Ÿ‡ธ Arizona2020
13-1161SOC 2018 13-1161
GroupAll
Median57,360 USD
Average63,680 USD
Middle 50%39,060 USD - 79,610 USD
Decile range29,040 USD - 105,770 USD
Bottom decile29,040 USD
Top decile105,770 USD
๐Ÿ‡บ๐Ÿ‡ธ Arkansas2020
13-1161SOC 2018 13-1161
GroupAll
Median61,750 USD
Average68,790 USD
Middle 50%41,920 USD - 93,100 USD
Decile range29,440 USD - 120,830 USD
Bottom decile29,440 USD
Top decile120,830 USD
๐Ÿ‡บ๐Ÿ‡ธ California2020
13-1161SOC 2018 13-1161
GroupAll
Median73,610 USD
Average83,150 USD
Middle 50%52,780 USD - 105,020 USD
Decile range38,620 USD - 148,170 USD
Bottom decile38,620 USD
Top decile148,170 USD
๐Ÿ‡บ๐Ÿ‡ธ Colorado2020
13-1161SOC 2018 13-1161
GroupAll
Median69,980 USD
Average77,990 USD
Middle 50%52,110 USD - 98,060 USD
Decile range38,750 USD - 132,990 USD
Bottom decile38,750 USD
Top decile132,990 USD
๐Ÿ‡บ๐Ÿ‡ธ Connecticut2020
13-1161SOC 2018 13-1161
GroupAll
Median68,160 USD
Average75,040 USD
Middle 50%52,750 USD - 91,090 USD
Decile range40,080 USD - 120,540 USD
Bottom decile40,080 USD
Top decile120,540 USD
๐Ÿ‡บ๐Ÿ‡ธ Delaware2020
13-1161SOC 2018 13-1161
GroupAll
Median88,490 USD
Average89,240 USD
Middle 50%64,900 USD - 113,700 USD
Decile range47,200 USD - 134,550 USD
Bottom decile47,200 USD
Top decile134,550 USD
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Sources

  • BLS OEWS May 2020 National2020 - SOC 2018
  • BLS OEWS May 2020 State2020 - SOC 2018

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๐Ÿ‡บ๐Ÿ‡ธ United StatesMarket Research Analysts and Marketing Specialists