Profession
Market Research Analysts and Marketing Specialists
Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.
Available countries
Open this profession with local salary data.
California
Salary data
Official salary rows can differ by local occupation, year and gender.
🇺🇸 United States2023
13-1161SOC 2018 13-1161
GroupAll
Median74,680 USD
Average83,190 USD
Middle 50%52,840 USD - 102,450 USD
Decile range40,040 USD - 137,040 USD
Bottom decile40,040 USD
Top decile137,040 USD
🇺🇸 California2023
13-1161SOC 2018 13-1161
GroupAll
Median83,090 USD
Average100,040 USD
Middle 50%61,770 USD - 129,590 USD
Decile range46,020 USD - 170,520 USD
Bottom decile46,020 USD
Top decile170,520 USD
Sources
- BLS OEWS May 2023 National2023 - SOC 2018
- BLS OEWS May 2023 State2023 - SOC 2018
Suggested education
🇮🇪Business (Marketing)Griffith Collegemapping confidence: 78%🇮🇪Business in MarketingDublin Business Schoolmapping confidence: 78%🇮🇪Digital MarketingDún Laoghaire Institute of Art, Design and Technologymapping confidence: 78%🇮🇪Digital Marketing and Public RelationsDundalk Institute of Technologymapping confidence: 78%
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🇺🇸 United StatesMarket Research Analysts and Marketing Specialists