Profession
Market Research Analysts and Marketing Specialists
Research conditions in local, regional, national, or online markets. Gather information to determine potential sales of a product or service, or plan a marketing or advertising campaign. May gather information on competitors, prices, sales, and methods of marketing and distribution. May employ search marketing tactics, analyze web metrics, and develop recommendations to increase search engine ranking and visibility to target markets.
Available countries
Open this profession with local salary data.
California
Salary data
Official salary rows can differ by local occupation, year and gender.
🇺🇸 United States2024
13-1161SOC 2018 13-1161
GroupAll
Median76,950 USD
Average86,480 USD
Middle 50%56,220 USD - 104,870 USD
Decile range42,070 USD - 144,610 USD
Bottom decile42,070 USD
Top decile144,610 USD
🇺🇸 California2024
13-1161SOC 2018 13-1161
GroupAll
Median92,770 USD
Average106,780 USD
Middle 50%63,620 USD - 134,680 USD
Decile range47,980 USD - 178,140 USD
Bottom decile47,980 USD
Top decile178,140 USD
Sources
- BLS OEWS May 2024 National2024 - SOC 2018
- BLS OEWS May 2024 State2024 - SOC 2018
Suggested education
🇮🇪Business (Marketing)Griffith Collegemapping confidence: 78%🇮🇪Business in MarketingDublin Business Schoolmapping confidence: 78%🇮🇪Digital MarketingDún Laoghaire Institute of Art, Design and Technologymapping confidence: 78%🇮🇪Digital Marketing and Public RelationsDundalk Institute of Technologymapping confidence: 78%
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🇺🇸 United StatesMarket Research Analysts and Marketing Specialists